About VICPA
The Visual, Audio, Creative Content Professionals Association (Singapore) (VICPA) was established in July 2021 to champion fair treatment, sustainable careers, and professional recognition for Singapore’s freelance and self-employed creatives. We represent photographers, videographers, writers, illustrators, on-screen talent, producers, designers, digital media artists, production crew, and many more creative professionals—advocating for fair contracting practices, safer work environments, intellectual property rights, and broader industry standards that protect and uplift creatives.
As an NTUC-affiliated association, VICPA provides practical support through legal clinics, work advisory, subsidised training, and NTUC’s extensive network of members and companies for business opportunities. We also run workshops and offer guidance on good contracting practices, business growth, and professional networking, empowering creatives to safeguard their rights, strengthen their careers, and shape a fairer creative industry. Because #EveryCreativeMatters.
Read on to find out how VICPA is working to write a new narrative and build a better creative industry for all.
Freelancers and creatives know better than anyone what it’s like to build a career in Visual Communications (VisComm) – the wins, the struggles, and everything in between. Too often though, those voices don’t get heard. That’s why, together with creative agency OuterEdit and the NTUC Infocomm and Media Cluster, we’re launching the Making VisComm Matter survey to find out what things are really like on the ground.
The survey will take about 30 minutes to complete and is designed to capture the realities of working in Singapore’s VisComm industry – from day-to-day challenges and protections to career opportunities, income stability, and hopes for the future. Your input will help shape advocacy for better policies and stronger support structures for the community. Freelancers, full-timers, and part-timers across all VisComm roles are encouraged to take part.
Find out more and take the survey: https://www.cmpu.org/mvcm
Report a Contract
Spot green or red flags in your contracts?
We invite freelance creative professionals to share with VICPA good and bad contractual terms you have encountered.
What you share through this survey would continue to help us to better serve your needs, and represent your interests at discussions on policies and resourcing with government agencies.
All information will be kept anonymous.
List Your Profile on NTUC Freelancer Directory
Launched in 2024 and supported by VICPA, the directory is a resource where VICPA members can better showcase their portfolio and services alongside fellow freelancers.
Looking to connect with creatives or require creative services? Check out the directory!
Professional Standards and Practices
Today, a lack of industry standards has contributed to an undervaluation of creative services.
VICPA seeks to bring together all stakeholders in the industry to level up professionalism of creative practitioner-members, and to raise awareness among clients on how to value and procure creative works and their copyright at fair rates.
FAQs
VICPA is for all freelance and self-employed creative professionals in the areas of photography, videography, production and content creation.
If you are a self-employed person and own a creative business, you may join VICPA if you are an existing creative practitioner. However, VICPA would only be able to represent you in your capacity as a self-employed person.
- VICPA is affiliated to the NTUC. Simply sign up as an NTUC member at ntuc.co/vicpa .
- Please remember to select any of the following under the Occupational Group field:
- Freelancer/SEP – Content Creator/ Writer/Digital Media/Illustrator
- Freelancer/SEP – Photographer
- Freelancer/SEP- Production/Pre-Production/ Post-Production
- Freelancer/SEP – Videographer
- NTUC Union Membership fee is $117 per annum ($9 per month from Jan-Nov & $18 in Dec)



